02.2 / Graphic design

Graphic design

Projects 1–4 on one page — same layout and rhythm as UX UI Shorts, stacked in order.

Project 1

Kirubai Clinic Banner

Street-board revamp — before and after

Overview

Large-format board for the clinic: clearer information hierarchy, calmer lettering, and a more confident layout so it reads at a distance.

Before & after

Kirubai Clinic banner before redesign
Kirubai Clinic banner after redesign

Project 2

Infinex Corporation

Building signage — outside & inside

Overview

Branded boards for the Infinex Corporation location: a clear read from the approach (outside) and a consistent, professional presence in the interior.

Outside & inside

Infinex Corporation exterior signage
Infinex Corporation interior signage

Project 3

The Key

The Centre for Special Education — tri-fold brochure

Overview

Tri-fold brochure for The Key — The Centre for Special Education (Chennai, Vadapalani), plus exterior signage. Navy, gold, and white, with student and classroom photography and a script logotype. Messaging leads with care: help every child unlock potential, with services from assessment and IEPs through instruction, parent–school collaboration, behaviour strategies, advocacy, professional development, and family support. Contact: No. 4/6, Thirunagar 5th St; +91 98409 80958; contact@thekey.school; www.thekey.school. The sign board extends the same identity to the approach.

Brochure and signage

The Key school brochure — back (contact, location, and identity)
The Key school brochure — front (brand, mission, and services overview)
The Key exterior sign board

Business card

The Key business card — front (dark blue)
The Key business card — back (dark blue)

Project 4

Essence of Asia

Packaging identity for masala & health mix

Overview

Branding and print touchpoints for Essence of Asia — a masala and health mix line: logo and business cards with a food-forward, wellness-led presence.

Logo

Essence of Asia — logo

Business card

Essence of Asia business card — front
Essence of Asia business card — back

Project 5

IR Stunner

Packaging design · thermal shield powder for factory & home roofs

Overview

A powder mixed with paint so factory and home roofs act as a thermal shield — cutting radiant heat before it enters the building. The design goal was trust: credible numbers, a consult-first CTA, and packaging that reads cleanly in-store and in photos. Two distinct entry points — Industrial and CHILL HOME residential — so each audience sees only the story relevant to their roof.

Packaging & product

IR STUNNER box — front
Front
IR STUNNER box — back
Back
IR STUNNER box — left
Left
IR STUNNER box — right
Right

Marketing & sales / impact

Sales growth (summer, WhatsApp-led)

15% → 40%

Core CTA

WhatsApp + on-site audit

Split positioning

Industrial · CHILL HOME

Sales motion

Specifiers → field trials

Channel focus

Consult-led, not paint upsell

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